Mankato PC Solutions is a complete web solutions company that offers customer - oriented web design services and more importantly, we deliver them effectively. Whether you are a small business or a large corporate, Mankato PC Solutions can help you achieve an online presence that delivers the very best for you and your clients. If your goal is to provide information, products, e-commerce or online services, we can ensure that your web site visitors enjoy an informative, user-friendly and interactive experience.

We utilize the skills of web designers, experienced specialist programmers, search engine optimizing specialists and business management experts.

Search Engine Optimization A higher search ranking is what many website owners dream of. What they don't realize is that by optimizing their site for the search engines, if done correctly, they can also optimize it for their site visitors. Optimizing your website for both search engines and people needn't be a trade-off. With this much overlap between the two areas, you should easily be able to have a website that web users can find in the search engines, and when they do find it, they can find what they're looking for quickly and efficiently.

Is Your Website Optimized for Traffic?

You may have a beautiful website, it may win awards for excellence in design, but unless the designer has taken into account the principles of Search Engine Optimization (SEO), you may need to consider a redesign. You may have an old website, it does its job, it tells people about your company, but it's slow and the content, it's a bit out of date. In both cases, you definitely need to consider a redesign.

Both websites will struggle to get the volume of traffic that they could receive. The new well-designed site may get traffic for those looking specifically for that site, but anyone using a keyword search for your product or services won't find you.

The older site with out of date content loses out because the Search Engines think (due to the lack of fresh content) that the site is dormant or dead. Both of these websites could receive great traffic and a potentially lucrative increase in business, but without consideration of SEO, they won't get any share of that possible income.

What Makes a good website?

1. Appearance

Nobody wants to look at a boring Web site but if it is too flashy some might be turned away. Finding a good balance between too fancy and boring is the key to unlocking great Web site design. Colors can be used to draw an emotional feeling from people, which in turn can enhance their willingness to buy. The psychology of colors is proven to work and is used by professional web designers to manipulate different messages to the users. A design should never be too complex or confusing. It should also resemble the business and what products or services you offer.

2. Site Purpose

Before developing a Web site you need to set objectives and ask yourself how you want people to benefit from your Web site. The content of your Web site should always be kept up to date. It is easy to tell when a Web-site has not been updated. This reflects poorly on the company because a homepage is like its resume. You also want the content of your Web site to reflect the main goal and what it is you are trying to do for the world.

3. Usability

Since the internet provides so much information, it's hard to grasp people's attention and keep them on your site. One of the biggest turn-offs for site visitors is poor usability. A web site should be simple and easy to use. The navigation should be easily accessed on every page of your site. Visitors should never have to click more than 4 times reach a specific page. A general rule understood by most professional Web site designers is that no more than two clicks should be required for visitors to reach any page of the site. Complicated navigation structure will hastily frustrate your visitors and they will break off quickly if they can't find what they are looking for. Another thing to keep in mind is your service provider. Your host should have great uptime (99.9%+) and boast fast transfer speeds.